Bing Goes Live.com – Is it More Than Just Hot Air?

Microsoft’s new search engine Bing unexpectantly went live tonight, including as a re-direct from http://www.live.com – previously Microsoft’s ‘personalized start page’ destination. So search has usurped a Netvibes-like start page as Microsoft’s default homepage for its web services. In last week’s launch announcement , Bing was being bandied about as Microsoft’s latest attempt to steal market share away from Google. In particular, according to Microsoft, Bing will focus on four verticals: making a purchase decision, planning a trip, researching a health condition, and finding a local business.

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